Filed under: The Gossip Girl | Tags: Blake Lively, Chace Crawford, CW Network Gossip Girl Ads, Ed Westwick, Leighton Meester, The Gossip Girl

CW Networks have released another ”racy” ad campaign for the new season of Gossip Girl!! A must see for the lovers of all priceless statements. More pictures after the jump. [Click below to read more.]
After the show’s return in April, the cable network’s steamy promos and print ads got critics talking and calling it, “Every parent’s nightmare,” “Very bad for you,” “A nasty piece of work” and “Mind-blowingly inappropriate.”
Intern the marketing team at CW used those exact phrases in its newest campaign to stir buzz and get the last laugh at tiresome critics.
*Genius!*
“I think it reeks of desperation, if they have to position themselves as so edgy and so controversial that they’ve been called out by us,” said The Parents Television Council’s Melissa Henson, whose organization has criticized the show’s salacious story lines.
The CW’s marketing chief Rick Haskins responded that the sensational ads are meant to be attention-grabbers.

“This sort of campaign resonates with someone who likes Gossip Girl,” he told the AP of their effort to use of “well-written headlines that are provocative and would catch our viewers’ attention … and, in a tongue-in-cheek way, capture what the show is about.”
Good job, Rick– you got our attention, and the Ad’s are fab!
We’ll be tuning in…. the show premieres Sept 1.
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I fucking love Chace.
Comment by memo July 25, 2008 @ 2:23 pm